Introducing YSU’s newest NIL Collective.

Penguin Collective’s mission is to help YSU student-athletes succeed professionally both on and off the field. Composed of Youngstown-Warren area accounting and legal professionals, The Penguin Collective will help local YSU student-athletes build their personal brands as they navigate their college careers and provide them with opportunities to monetize endorsements using their name, image, and likeness. 

WHAT IS NAME, IMAGE, & LIKENESS (NIL)?


"NIL," or Name, Image, and Likeness, refers to the newfound opportunity for student-athletes to capitalize on their personal brand. Since July 1, 2021, student-athletes nationwide can monetize their identity, opening up avenues such as:

  • Organizing sports camps for basketball, soccer, or other sports.

  • Collaborating with local businesses for promotion and sponsorship.

  • Participating in photoshoots and autograph sessions.

The potential for earning is boundless!

Elevate your brand with athletes who are genuinely excited to work with you

it’s a win-win-win partnership

We specialize in innovative brand experiences and marketing solutions for our clients unique mission and goals. From Driving awareness with a new audience, to launching a new product, we can help you achieve the growth and exposure you’re looking for through purposeful student-athlete partnerships built on mutual excitement through the Mahoning Valley.

STUDENT-ATHLETES IN THE COMMUNITY

Our partnerships allow the Penguin Collective Athletes to give back and engage with the Mahoning Valley.